This program centers around a protocol that was developed over three decades of academic and business experience.   The protocol is a scientific, evidence-based, repeatable sequence of practices that you can implement, measure, and refine over time. Founders, especially those with ADHD traits, often rely on urgency, adrenaline, and willpower to get results.  However, that approach is inconsistent, expensive, and unsustainable.  
This is why Phase I is built around a Founder Performance Protocol that targets the core levers that reliably change your operating system, coherence practice for self regulation, sleep optimization for recovery and cognitive control, nutrition for stable energy and mood, and movement for focus and resilience. When these fundamentals are dialed in, your execution becomes more consistent, your priorities become clearer, and your business growth stops depending on last minute pressure.